About Us

Direct Importers by LOVE has been in operation for over 50 years. The business was started by Charles E. Love Sr. and continues as a family-owned business to this day. In 1973, Timothy Love, Sr. son of Charles Love, was one of the first innovators to develop and promote hard-liners, to be used on the inside of woven baskets.

Our product line now consists of hundreds of items including hand-crafted designer baskets, beautiful hand-blown glass, quality ceramics, and plush animals; manufactured directly for us and imported from China and Mexico.

We have a sister company, Jofco, that is located in Shenzhen, China. This company helps to procure the best quality at the lowest price possible, for our products. Their inspectors travel throughout China to our many factories during production, to make sure you, the customer, get the best quality. That is why we state: "Buying the best quality and selling for the lowest possible price".

Along with "Quality" and "Price" the third and final piece of our equation is "Service". We have a staff dedicated to customer satisfaction and meeting the customer’s needs. When we say "PRICE, SERVICE, QUALITY" we mean it!

Sincerely,
Timothy R Love, SR / President

Heidi Nelson

Office Manager

Superior Customer Service

Heidi and Jayla will ensure that all your questions are answered and your order is right the first time.

Along with "Quality" and "Price" the third and final piece of the equation is "Service".

We have a staff dedicated to customer satisfaction and meeting the customer’s needs. When we say "PRICE, SERVICE, QUALITY" we mean it!

Jayla Love

Owner